Sell Out!

Director: Yeo Joon Han
Rating: ** (out of 4)



'Sell Out!' is director Yeo Joon Han's attempt at making a satire cum musical combo. It was made with a noble intention and ambition, and in seeing this film, you can sense that the film makers have put a lot of brain into it. The end result, however, does not quite works.

The main problem with the film is the lack of a focus, a central theme. SB Toh of 'The Star', in his review of this film, was spot on when he says that '......but there is a difference between having something to say and wanting to say something about everything'.

A good, effective statire needs a focus. Ben Stiller's 'Tropic Thunder' poked fun at the Holywood film industry. Alexander Payne's intelligent 'Election' presents a sharp satirical insight into the political system, through a fictional high school election.

For the record, 'Sell Out!' does have a theme, it touches on the issue of idealism vs pragmatism. Nevertheless, instead of focusing and developing on the theme, the film too often exhibits a tendancy to deviate from its focus to say 'something about everything'. It pokes fun at the self-indulgant Malaysian indie films, the monopolistic state of the media industry (I supposed he's referring to the Malaysian media industry), the general public impression on the state of our public service, the reality shows, our obsession with English-accented Eurasians TV host......

Yes, that's a lot, and it dilutes its focus and intellectual coherence.

The 2 main protagonists (Rafflesia Pong and Eric Tan), too, failed to establish an emotional connection with the viewers, further dampening the effectiveness of the film as a satire.

So much for the film's short comings. Let's move on to the film's positive strength. 'Sell Out!' is undeniably brilliant in some moments. It is funny at times and surprisingly effective in some of its song-and-dance sequence. My favourite is the poignant singing of dying Tony, Rafflesia Pong's fiance, on his sick bed, the scene is sentimental yet funny, an odd yet effective combination.

The rest of the movie, too, exhibits a fun and energetic tone, a welcoming release from the 'nothing ever happen' stigma of the many Malaysian indie films (James Lee's works?), which Yeo poked fun at in the beginning of 'Sell Out!'

And KL has never looks better in Yeo's celluloid images.

As a debut feature film, Yeo's ambition deserves compliments. The film is interesting, though not very effective. I will be looking forward to Yeo's next feature film project.


*Note: 'Sell Out!' won the Alternative Vision Award at the 2008 Venice Film Festival